The accounting industry is undergoing a seismic shift. Rapid advancements in automation, artificial intelligence (AI), and changing regulatory landscapes are reshaping the profession. As businesses adapt to a world where financial data is processed at lightning speed, accountants must evolve to stay relevant.
I started my career in finance recruitment almost 20 years ago. My first role? Recruiting high volume Accounts Payable and Accounts Receivable teams for a range of large oil and gas corporates. These jobs don’t really exist in Aberdeen in 2025; they’ve moved East to lower cost shared service centres.
For the first 15 years of my career, I’d say that progress with the adoption of technology within finance teams across Aberdeen was slow, behind the curve of other cities and dare I say more progressive industry sectors than oil.
However, things are changing and it’s happening fast.
The Rise of Automation and AI
Automation has revolutionised the way many businesses manage their accounting. Cloud accounting software, such as Xero and QuickBooks, streamlined bookkeeping tasks that once took hours. Larger ERP systems now have AI built in, with AI-driven tools now able to handle reconciliations, fraud detection, and even tax calculations. The days of manually crunching numbers are fading fast.
However, rather than replacing accountants, AI is augmenting roles. Accountants who embrace these technologies can move beyond data entry to provide deeper insights and strategic advice. Those who resist risk being left behind as the industry shifts towards automation-first processes.
The changing role of the accountant
Historically, most accountants were seen as number crunchers, essential but often in the background, focused on compliance and things that had already happened. Now, they are moving towards becoming business advisors and partners. With automation taking care of repetitive tasks, professionals can focus on high-value work such as financial forecasting, risk assessment, and strategic planning.
Moreover, soft skills are becoming just as crucial as technical knowledge. The ability to interpret complex financial data, communicate insights clearly, and provide forward-thinking advice will set future accountants apart. Businesses no longer need someone just to record transactions; they need a trusted advisor who can help them navigate an increasingly complex landscape.
New industry demands
The industry is evolving in response to globalisation, digital transformation, and regulatory changes. The rise of Environmental, Social, and Governance (ESG) reporting means accountants must be well-versed in sustainability metrics and ethical finance. Companies are also seeking experts in cybersecurity and data protection, as financial data becomes a prime target for cyber threats.
Additionally, the demand for real-time financial reporting is growing. Businesses want instant access to insights rather than waiting for end-of-month reports. Accountants must be comfortable working with live data, understanding analytics, and leveraging technology to deliver timely advice.
Staying ahead: Practical steps for accountants
If you want to remain competitive in the changing accounting landscape, here are some key steps to future-proof your career:
1. Upskill in technology
Understanding AI, automation, and data analytics is no longer optional. Take courses in new accounting software, machine learning applications, and business intelligence tools. Professional bodies such as ICAS and ACCA offer a wealth of training on emerging technologies. But remember, it’s imperative that you then try to implement what you learn.
2. Develop strong advisory skills
As routine tasks become automated, the ability to provide strategic guidance will be your greatest asset. Focus on improving your communication, problem-solving, and leadership skills. Work on translating complex financial information into clear, actionable insights for clients and stakeholders.
3. Specialise in high-demand areas
Consider developing expertise in areas like ESG reporting, data analytics, forensic accounting, or tax advisory. These specialised fields are growing rapidly, and having a niche can make you invaluable to businesses looking for tailored financial support.
4. Stay informed on regulatory changes
Accounting standards and tax regulations are constantly evolving. Make it a habit to stay updated on changes that impact your industry. Subscribe to professional publications, attend industry conferences, and engage with regulatory bodies to ensure you’re always ahead of the curve.
5. Embrace a growth mindset
The most successful accountants will be those who are adaptable and open to change. Rather than fearing new technology, view it as an opportunity to enhance your skill set. Continuously seek learning opportunities and be proactive in shaping your own career path.
The Future is bright for those who adapt
While automation and AI are starting to transform accountancy, they are not eliminating the need for accountants, rather, they are modernising and developing the profession. The future accountant is not a mere number cruncher but a strategic thinker, a problem solver, and a trusted business partner.
Locally, adoption rates vary significantly. Many companies are still using old systems and manual processes, falling significantly behind what is possible. And it’s not a case of SME’s versus large corporates. I will often see some highly digitised and progressive SME knocking it out of the park, while the big corporate behemoth that you would expect to be at the top of their IT game, lumbering behind. And the reverse can also be true.
It's also sector agnostic. I regularly see companies operating in sectors that you might fear could be old-fashioned running a very slick Power BI system, for example.
As an accountant if you are willing to embrace technology, refine your advisory skills, and stay ahead of industry changes, the future holds immense opportunities.
My advice? Get ahead of the curve and take it upon yourself to upskill now. It’s never too early.
Andrew